Leading editorial writing for a holiday gift guide

Curbed (2019)

I was the lead writer for Curbed’s 2019 holiday gift guide, which curating products to include and writing concise, voicey copy for each of the 24 highlighted items. I also pitched and wrote two shorter companion pieces with additional gift ideas.  Everything from the headline to the product copy conveys the Curbed voice of your design-savvy friend who likes cool and beautiful things but is also practical and not pretentious about it. 

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